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Historical Development of
Socially Responsible Investing
by: Davor
Miskovic MA
In previous articles, the attempt was made to explain and expand the
meaning behind Socially Responsible Investing (SRI). Now we turn to its
historical development.
There are number of historical events and issues that
affected the investment industry in general, and the development of SRI in
particular. As we will see, the rise of SRI is closely linked to some
major changes in society around the world. Socially Responsible Investing
has always followed the development of some key social movements, such as
those supporting human rights or environmental awareness (Shepherd 2001).
Early beginnings
The concept of using money in a morally
acceptable way goes back to the origins of Christianity. The correct use
of money is a recurring topic throughout the Christian Holy Scripture,
better known as the Bible (the theme is also recurring in other religious
writings, i.e. the Koran etc.). By emphasizing universal moral standards,
the Bible obliges Christians to act in a responsible manner even with
their material belongings. Although they are not forbidden to own, they
are called to own in a responsible manner. Hancock (2002) confirms this
when reasoning that religious beliefs do not preclude an individual from
accumulating wealth by building a successful business through hard work or
investing, but it should preclude achieving such a goal by unethical
means. Thus, religious organizations such as churches or religious
charities, by insisting on moral responsibility, produced the first
driving force and effort to include an ethical element to investment and
portfolio management in the early 20th century.
Kreander et al (2004) made an
observation that such initiatives and developments “represented an
attempting to put religious beliefs into practice”. By contrast, Williams
(2005) assigned the early development of Socially Responsible Investing in
the UK to Victorian social concerns about temperance and fair employment
conditions. However, the significant role of Quakers, Methodists and some
other denominations in establishing ethical investments in the UK is well
supported (see Kinder and Domini 1997; Hancock 2002; Sparkes 2002;
Kreander et al 2004).
In addition, the first ethical fund
available to public investors in Europe was the Ansvar Aktiefond Sverige
based in Sweden. Kreander et al (2004) emphasize the involvement of
certain churches (such as Baptists) in setting up this mutual fund.
Among the most active religious organizations
in this area were the Methodist church (known for their ascetic zeal
against alcohol, tobacco and gambling) and Quakers (known for their
pacifism). These churches were the first significant ethical investors.
“Concurrently, many churches began
to see inconsistencies between their preaching and their portfolios.
Was it not hypocritical of them to rail against apartheid on Sunday
and cash the dividend checks they received on their South African
investments on Monday? How could they oppose smoking while owning
stock in cigarette manufacturing companies such as Philip Morris
Companies Inc. or American Brands Inc.? Was their avowed opposition to
war as a means to resolve international disputes credible if their own
portfolios included shares of the nation’s major defense contractors
such as General Dynamics Corporation or McDonnell Douglas Corporation?
And so, churches became leading players in the socially responsible
investing movement.” (Miller 1991:4)
It can be concluded that religious
communities played an essential role in starting up and developing ethical
investing and corporate social responsibility. The next cornerstone in
this development was the war in Vietnam.
References:
Hancock, J. (2002). Ethical Money - how to invest in sustainable
enterprises. London, UK:
Kogan Page Limited.
Kinder, P. D. and Domini, A. L. (1997). ‘Social screening: Paradigms old
and new.’ Journal of
Investing 6 (4), p. 12-19.
Kreander, N., McPhail, K. and Molyneaux, D. (2004). ‘God’s fund managers:
A critical study
of stock market investment practices of the Church of England and UK
Methodists.’
Accounting, Auditing and Accountability Journal 17 (3), p. 408-441.
Miller, A. J. (1991). Socially Responsible Investing: How to Invest with
Your Conscience. New
York, USA: New York Institute of Finance.
Shepherd, P. (2001). ‘A history
of ethical investment.’ UK Social Investment Forum.
[online] Available
here.
Sparkes, R. (2002). Socially Responsible Investment – A Global Revolution.
Chichester, UK:
John Wiley & Sons Ltd.
Williams, G. (2005). ‘Some Determinants of The Socially Responsible
Investment Decision:
A Cross Country Study.’ Nottingam University Business School. [online]
Available
here.
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